Article Archive for April 2007
Affiliate Reporting – Stuck in The 90's?
Affiliate networks are so far behind in technology it isn’t even funny. Specifically I’d like to see some improvements to their reporting systems.
Web Services access to reporting data. Currently, CJ will export reports for you and upload …
Malformed Product Datafeeds Cause Problems
I was coding a bit today with the Shopping.com API and something was messing up my HTML and screwing up my app. After debugging for a while it turns out the description field for a product …
Google The Ad Agency; Google The Affiliate Network
So you may have already heard that Google has won the bidding over Microsoft for DoubleClick.
Recent rumors had Microsoft aiming to buy DoubleClick for about $2 billion, so the announcement signals that a bidding war …
Tips for Getting Started as an E-Commerce Merchant
During the retailer forum session at Search Engine Strategies NYC a member of the audience said “I have a store that I just started up. Right now we are in the $0 dollars sales area. What are …
Duplicate Content Issues – How They Affect You
Duplicate content issues affect a variety of webmasters including: the affiliate marketer, the mashup developer, and the E-Commerce store manager.
Here are some prime examples:
Affiliate site with product descriptions coming from Merchant datafeeds
Shopping mashup where the …
Sitemaps and URL Submission Tidbit
A great tip I picked up at the Sitemaps & URL Submission session yesterday was that webmasters now have an easier way to submit their sitemap files.
Sitemaps can be discovered automatically by utilizing the Robots.txt file. …
Search Engine Strategies 2007 NYC Update
It’s day three here at SES NYC, and the conference is going strong. I’ll have some posts up shortly, as well as some session notes, but in the meantime here are some interesting sessions I’ve attended:
Sitemaps …
Shopping.com Music and Movies Return Dreadful Results
If I was to ask a random merchant ”Does your site advertise in the Music or Movies section of Shopping.com?” From what I have seen lately, the likely result would be 99% of them telling me “No.” …
Back To Blogging
I’ve taken several months off of blogging to focus on other things. However, I’ll be blogging more often starting next week.
First on the list are these topics:
Coverage of Search Engine Strategies in NYC
Updates …