Consumer

Posts related to online shoppers.

Publisher

Posts related to online publishers and affiliate marketers.

Business

Posts related to e-commerce businesses.

Developer

Technical posts written mainly for those involved in the development of e-commerce solutions.

Our Company

Posts related to NextGen Shopping ventures and research

Home » Revenue Sharing, Shopping Comparison, Shopping.com, Yahoo! Shopping

Yahoo! Shopping vs. Shopping.com – Revenue Share Analysis

Submitted by on March 23, 2006 – 1:21 amNo Comment

Although Yahoo! Shopping is just in Beta, it is important for those just getting into the E-Commerce Revenue Share game to look at who is offering a better opportunity to earn cash. Revenue Share partnerships are now available for both the Shopping.com Web Services and Yahoo! Shopping Web Services (beta). So how much will you be paid? It all depends on your agreement with them, how much traffic you can drive, and a few other factors.

To begin I would suggest looking at the merchant rate cards. The merchant rate cards can help give you an idea of who pays out more on a category basis. So if you are thinking of creating a niche site, lets say Flowers, it might be a better option to consider Yahoo! as they offer a higher rate.

Yahoo! Shopping vs Shopping.com Merchant Rates
Yahoo! Shopping Merchant Rate Card
Shopping.com Merchant Rate Card*

* It is important to note that Shopping.com has a bidding engine, meaning the rates you see on the rate card are a minimum, allowing you to potentially generate a significant amount more. Yahoo! Shopping rates are static for all merchants.

While some Yahoo! rates are higher than Shopping.com the average Shopping.com rate is higher. So from a partner / affiliate perspective you have the potential to generate more revenue from partnering with Shopping.com. Of course, that depends on the amount revenue share percentage you agree upon. For starters it is 50% for Shopping.com, and Yahoo! is currently variable as it is in beta.

For further reading, see my previous post about the different shopping comparison engine partner/affiliate offerings.

[tags]Yahoo!, Shopping.com, web services, shopping, e-commerce, shopping comparison, revenue share[/tags]

Post Popularity 0%  
Popularity Breakdown
Comments 0%  
If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader.

Post Popularity Graphing by Knowledge Ring