Google Ads - Helping your site beyond revenue generation?
Does having Google Ads help your site with indexing and rankings? Maybe a kind of a you help me, I’ll help you thing going on? At first it seemed a little strange to me, but who knows anymore… My question is:
Is there any benefit, in rank or indexing, for running Google Adwords?
Earlier I reported that some people noticed Googlebot was found to be working in conjunction with Google Ads (mediabot). But does it go further than that? An interesting post entitled Are we being penalised by Google? from the guys at TicTap, a mobile shopping service, questions the relation to Google’s indexing methods and web sites serving Google Ads. Now it may seem a bit far fetched, but who knows… Let’s say, hypothetically, Google gives a little boost to sites using Google AdSense. Multiply the amount Google would be making exponentially, and wow, no wonder Google stock is selling for $400+ a share…
Now hold on a second, I am not jumping to any conclusions, but business-wise it would make some “Sense“. Of course, ethically it’s a different story… And also it would imply that they are “evil”, which they promised not to be!
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