Yahoo! Tech launches as a Mashup running on Yahoo! Shopping Web Services
Yahoo! has launched a new portal at tech.yahoo.com. It is aimed to be an informational portal site more then a comparison engine and draws from a variety of sources… For this reason I would classify it as a mashup.
From E-Commerce Times
“The site will contain both original and licensed third-party content and community-based features such as product reviews. It will also fold in shopping and personalization features from Yahoo’s shopping network.”
It mashes together content from a variety of professional publishers’ sources…
“Licensed content on the site will include information from Consumer Reports that was previously available only through that publication’s paid Web site, and content from Wiley Publishing, which produces the “For Dummies” line of books, with excerpts made available on the Tech site. Yahoo’s other content partners include PC World, CNET and PC Magazine.”
Search Engine Journal writer Wendy Boswell reports that the new Tech site is running on the Yahoo! Shopping API. She gathered this information directly from the Yahoo! PR team.
I believe Its a great way to show the power and exposure of Yahoo! Shopping web services. Although, I am not really sure it is necessary since they have all the information in their own database. Anyway, you can really see how the Yahoo! community, Yahoo! Answers, Yahoo! Shopping, and external sources can all be tied together in a concise and informative manner.
Sources:
- Yahoo Launches Consumer Tech Info Site, E-Commerce Times
- Shopping Search API’s on Yahoo Tech, Search Engine Journal
Technorati Tags: Yahoo! Shopping, web services, shopping api
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